Privacy-First Approach at PunHin
Advanced privacy technology minimizes data usage in ads,
while robust anonymization techniques securely conceal
personal information, preventing re-identification.
Privacy First Advertising
Employs machine learning to facilitate privacy-centric ad serving, processing, and decisioning without reliance on personally identifiable data storage and profiling, ensuring a more secure and anonymous user experience.
Secure User Identification
Unique, randomly generated IDs protect user privacy by decoupling personal info from data processing, enabling effective advertising while adhering to privacy regulations and ensuring secure, anonymous user profiling.
Anonymized Location Data
To maintain user anonymity, precise location data undergoes instantaneous generalization via location fuzzing, thereby preventing direct correlation of advertising with specific individuals and ensuring adherence to stringent privacy standards.
Data Retention Policy
Data is stored exclusively for ad delivery and optimization purposes. Following campaign completion, associated data is immediately and securely purged, ensuring rigorous adherence to data privacy protocols and safeguarding user information.
Ad Integrity Solutions
Leverage DoubleVerify (DV) and Integral Ad Science (IAS) for stringent ad quality standards. Partnering with leading third-party verification platforms ensures brand safety, viewability, and fraud prevention.
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