Platform
Google Display and Video 360
Google’s Display & Video 360 (DV360) empowers advertisers to streamline media buying, management, and measurement. This robust demand-side platform (DSP) enables programmatic purchasing across display, video, mobile, and TV formats, delivering efficiency and scale.
Xandr
Xandr’s cloud-based platform streamlines digital advertising by enabling companies to buy, manage, and measure ads across digital, connected TV (CTV), and audio channels. It offers first-party data solutions and a robust ecosystem for targeted advertising.
Innovative Ad Tech for effective multicultural engagement
Advanced audience targeting, cross-platform analytics, and real-time optimization drive performance. Delivering measurable results across diverse Canadian audiences.
Comscore
Comscore’s data analytics platform integrates multi-source data (1st-party, 3rd-party, direct measurement) and employs machine learning for predictive analytics, enabling cross-platform audience measurement (digital, linear TV, streaming) and data validation for accurate targeting and media optimization.
MediaMath
MediaMath’s modular DSP leverages the Brain algorithm for optimized bidding and transparency, with future-proof identity management enabling cookieless transactions across multiple ID systems.
InMobi
InMobi’s mobile-first platform leverages AI to deliver contextual mobile ads, offering a suite of products: Smart Surface (content discovery), Video Shopping (style trends), Online Gaming, and Weather App (hyperlocal forecasts).
Taboola
Taboola’s native ad platform utilizes AI-driven recommendation engines and machine learning algorithms to optimize content discovery and user engagement, facilitating high-impact campaigns via contextual targeting and real time bidding.
Viant
Viant’s programmatic CTV platform utilizes advanced data and identity resolution for precise audience targeting and cross-screen attribution, optimizing ad delivery through household-level insights and device-agnostic identity graphing.
Foursquare
Foursquare’s platform uses high-fidelity location data and geospatial algorithms for precise geo-targeting, enabling granular segmentation by proximity, venue, and behavior. Real-time location intelligence drives contextually aware advertising.
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